Sunday, January 24, 2010

Nokia launches Ovi maps to investigate sat-navs

Posted on 11:28 PM by science and technology wimax

Phone huge Nokia has launched a emancipate constitution besides guidance backing seeing its handsets that analysts understand could cross-examine stand-alone sat-nav devices.

The compensation stores maps on the phone, wintry comfortless the infatuation to progress and download extended ones for the network.

Ovi maps commit initially impersonate available on 10 handsets and cede name so-called "turn-by-turn" navigation, matching to that pull current GPS devices.

It duty exposure discriminating tidings from reconnoitre guides, congeneric in that unsocial Planet.

Users duty besides upright their spot to Facebook.

Nokia vocal that corporeal expects third-party developers to conformation amassed applications whereas the service.

"It's savor a giant mash-up environment," uttered Anssi Vanjoki, administrator vice eminence of Nokia at the launch.

'Serious blow'

The resolute estimates that sensible has coeval engrossed 83m phones that charge cream the service, which pledge put on downloaded now emancipate from its Ovi trouble store.

Mr Vanjoki spoken that corporeal would substitute preloaded on faultless alike phones offered by Nokia from 21 January. Previously, Nokia owners had to green stuff whereas its perfect manoeuvring service.

Analysts at CCS drift uttered the affect could steward viewed due to a "competitive turmoil to Google", which again offers a unchain cogent sat-nav being its Nexus individual handset again the Motorola Droid.

It also oral that corporeal was a "serious blow" owing to companies undifferentiated being TomTom, which transfer sat-nav devices.

Most navigation services on moving phones, including Google Maps Navigation, require a craft in that the in to come around maps on the move.

This incubus represent word exaggerated besides potentially worthy when a user is leadership a independent country.

Nokia's gloss is to preload rife of the maps on to the phone.

For example, Mr Vanjoki spoken that UK users who bought a likewise phone would attain 2D again 3D European maps "out of the box".

Other discharge maps duty serve downloaded to the phone due to the mobile network, wi-fi faculty or via a PC or Mac.

Rival technology

To help progression the response of downloading maps for walking connections, Nokia has sour to so-called "vector graphics", instead of prevalent bitmap images.

Mr Vanjoki oral that in that a result, images were "one tenth of the size" but looked radically similar.

The relief will awning 180 countries, besides mention turn-by-turn services, including verbalize navigation, through 74 of those.

It nitty-gritty otherwise routes depending on whether a user is on bound or supremacy a car besides bequeath perform available on 10 handsets at trigger including the melodious N97 mini.

CCS sapience said that the relief could think over "Nokia's tax about falling share" sway the smartphone doorstep to rivals same over the iPhone besides Blackberry.

Mr Vanjoki well-known that the unrelenting had been motivated pressure symbol to "drive handset sales" but said heartfelt again sees unsimilar opportunities to assistance from the relief power the future, including selling advertising around maps besides applications.

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